30 Years of Engaging, Inspiring and Connecting Communities

We’re proud of our journey! Dedication to Ohio and its communities has driven the MurphyEpson team over the past 30 years. #TeamME. We believe that strategic communication, creative thinking, and a ferocious work ethic have been the building blocks to our success.

As we reflect on the past 30 years, we’re humbled by the life changing issues we’ve impacted. We care about improving communities, and we are thankful for our forward-thinking clients committed to making our world a better, safer place.

Now let’s take a look at the past 30 years of achievements! 

Connected Communities

Who knows more about hyperloops, highways, airports, scooters, bike trails and transit corridors? We are engaged in transportation issues, and believe “Mobility is the great equalizer.” – Mayor Ginther

  • We launched ODOT’s Your Move campaign – one of the first joint agency initiatives of its kind in the nation. The Ohio Departments of Health and Transportation teamed up to encourage more Ohioans to choose active transportation and to make it safer for them to walk, bike and bus.
  • The Long Street Cultural Wall, gave us the chance to work with artists Kujo Kamau and Larry Winston Collins, curator Bettye Stull, the King Arts Complex, and a bevy of community leaders determined to reconnect two neighborhoods separated by I-70 in the sixties.
  • More kids are walking and biking to school in Ohio thanks to the School Travel Plans we co-developed with ODOT and 40+ Ohio school districts. 
  • We wrote an original hip hop song for teens and recruited a youth choir to sing and dance, in our award winning, Safe Routes to School video.
  • We partnered with Nationwide and Mothers Against Drunk Driving to get 400 people to lay down on Nationwide Boulevard. Why? To advocate for stronger drunk driving laws because too many people were dying needlessly on Ohio roads.
  • When Honda celebrated 25 years in Ohio, we launched a campaign to show Ohioans that Honda is an economic engine not only in manufacturing cars and motorcycles but also auto parts and supplies. 
  • We were instrumental in helping the City of Columbus win USDOT’s Smart City Challenge. We are now in the midst of rolling out SmartColumbus’ state-of-the-art smart mobility initiatives. 

Created Healthy Communities

  • MurphyEpson shepherded 33,000 one-on-one statewide conversations about the need for prenatal care to keep Ohio babies from being born too soon, because Our Babies Count! 
  • We cried when we met the families and recipients of DonateLifeOhio, while we created their campaign to encourage first time drivers to become organ donors. 
  • After learning about the number of children in Columbus still living in homes full of dangerous lead paint, we launched the media and online campaign — Lead Safe Columbus.
  • We empowered women to re-take control of their lives and call the domestic abuse helpline staffed by what is now the Center for Women and Families.
  • Oh Baby Kit

Driven Community Engagement and Public Involvement

We love engaging “passionate people”. Okay, they can sound a little angry sometimes, but we’ve facilitated balanced conversations around tough, controversial issues. We distill complex subject matters into digestible information that informs the public and creates change. We specialize in bringing down the heat so communities can get things done coolly with public input and support.

  • After learning that only one resident in three was satisfied with the Powell’s efforts to manage the flow traffic within the community, MurphyEpson lead the effort to engage and inform residents with our development of the Keep Powell Moving campaign. 
  • We’ve shaped statewide transportation and aviation plans through our work to develop ODOT’s Strategic Highway Safety Plan, The Ohio State University Airport, and Rickenbacker Airport.
  • Our development of the High Street Streetscapes Improvements campaign keeps businesses and residents up to date on the transformation happening on High Street. We field those tough conversations for our clients, and guide them on the best ways to manage them, so they can continue to do their important work.

Developed Communities

  • Our communications strategy, The Columbus Downtown Plan, built confidence in the future of downtown Columbus which led to a massive overhaul and turned our city center into a dynamic 24/7 place to live, work and play. The plan attracted more than a billion dollars in investment.
  • We named the Scioto Mile as we worked with the former Columbus Mayor, Michael Coleman, to bring swagger to our city.
  • Our work for the JW Galbreath Company – a blast from Columbus’s past – started with a focus on commercial real estate and later became the Real Living brand, which attracted the eye of Warren Buffet.
  • When home ownership seemed out of reach for many in the early 90s, we helped the Columbus Housing Partnership, now Homeport, launch the Parade of Possibilities, which showed the way for many families to buy homes.
  • Stopping NIMBY in its tracks, we listened, respected and changed attitudes about affordable housing, helping to greenlight the Barrett Middle School redevelopment and the Van Buren Community Shelter.
  • Some ideas are so good we had to be a part of them, like Move to Prosper’s housing for single moms, and wrangling senators to launch the Wallick Companies’ senior housing communities.
  • We are currently helping to launch the Central Ohio Community Land Trust so that more working families can afford a new home.

Supported Education

We’ve covered every nook of the K to Career space. We’re passionate about changing the dynamics of childcare and bettering the education system.

  • MurphyEpson created OCCRRA’s brand and developed their positioning as a professional organization that cares and supports early childhood education.
  • We launched Columbus City Schools “What’s your good idea?” campaign. We heard from thousands of community members after we distributed postage paid postcards to gather information and innovative ideas to better Columbus City Schools.
  • We worked with the Ohio Department of Education to design the K-3 Standards, Kindergarten Readiness materials, and Ohio Report Card app. 
  • We branded the K to Career program for Dublin City Schools, a STEM-inspired program that led to the development of Emerald Campus in Dublin.

Bettered the Environment

  • We kept thousands of tons of trash out of landfills after we launched Columbus’ recycling program, RecyColumbus, which educated community members on how and why to use their blue recycling bins. Columbus had one of the highest success rates in the nation. 
  • MurphyEpson partnered with the Department of Public Utilities to develop the city’s PUP – pick up poop campaign, to keep our drinking water clean.
  • MurpyEpson is a City of Columbus Green Spot business, and we love doing our part to keep Central Ohio green.

 

We are grateful to our amazing clients, who have trusted us with their important issues and allowed us to be a part of changing their communities. We are looking forward to the next 30 years! MurphyEpson has a long legacy of “Do Good” and we don’t plan to stop. Call us, email us, or just stop by, so we can start the conversation of doing great work for you!

 


Kathleen Murphy, founder and President Emeritus of MurphyEpson, and Cindy Byington, Senior Project Manager who worked for Murphy Epson for 28 of our 30 years, contributed to this article. Both are retired but remain treasured members of the #TeamMe family.

 

You may also like

Leave a comment